The team behind the platform
A small, senior group split across search research, data engineering and hands-on client work.
Founder & Co-founder
The two people who decided ranking reports were not enough anymore.
Aquil Ahmed
Founder & CEO
Fifteen years in organic growth. Built SEOkinda after watching answer engines quietly take the click before the click.
Sara Menon
Co-founder & CPO
Product lead turned operator. Owns the dashboard, the data model and the promise that every metric is actionable.
Mentors & advisors
Operators who have scaled search and SaaS businesses before us.
David Whitfield
Advisor — Search strategy
Former head of organic at two marketplaces. Keeps our methodology honest and defensible.
Priya Raghavan
Advisor — Go to market
Scaled a martech company from seed to Series B. Helps us say what we do in one sentence.
Tobias Lind
Advisor — AI research
Retrieval and ranking researcher. Reviews how we score AI mentions, citations and recommendations.
Sales
The people who run your first live audit on the demo call.
Marcus Bell
Head of Sales
Runs discovery like an audit — your domain on screen, findings before pricing.
Aisha Karim
Account Executive, Agencies
Works with agencies managing 20+ client sites and white-labelled reporting.
Marketing
We publish what we learn from millions of tracked prompts.
Elena Novak
Head of Marketing
Owns the SEOkinda research programme and everything you read on this blog.
Jonah Price
Content & Community
Turns raw AI visibility data into playbooks teams can actually run.
Development team
Crawlers, prompt runners, grids and exports — shipped weekly.
Ravi Sharma
Engineering Lead
Owns the crawl and audit pipeline that processes 120+ checks per page.
Mia Costa
Data Engineer
Builds the prompt-run infrastructure behind daily AI share-of-voice scoring.
Leon Fischer
Frontend Engineer
Makes 49-point heatmaps and rank tables load fast on a phone.
Hana Yusuf
Platform Engineer
Scheduling, exports and the one-click PDF and PPT report engine.
